10-0 Promotions presents Desert Reign, a brand-new Muay Thai and Kickboxing showcase arriving April 10 at the Stratus Event Center in Phoenix, Arizona. Designed to bring high-energy striking action to the region, Desert Reign combines authentic combat sports competition with a professional fight-night atmosphere built to engage fans and showcase rising talent.

Behind the promotion are Lou Green and Henny Flatz, experienced event producers with more than three decades of combined experience organizing live entertainment. Their background spans major concerts and events across Hip Hop, R&B, Jazz, and Rock — experience they now bring to the world of combat sports.

Through their promotion 10-0 Promotions, the team has already made a strong impact in Arizona’s amateur boxing scene with the Bout That Time fight series, events that regularly attracted more than 1,000 fans and featured appearances from notable figures such as Cris Cyborg. One of the series’ standout moments came during Bout That Time 2, when Marina Jimenez captured the championship belt in front of a packed crowd.

With Desert Reign, the promotion expands into Muay Thai and Kickboxing, highlighting authentic striking culture while delivering the same high-quality event production and electric crowd energy fans have come to expect.

More than just a fight card, Desert Reign aims to strengthen Arizona’s combat sports community by providing fighters with valuable exposure, creating opportunities for local gyms, and delivering unforgettable fight-night experiences for fans.

The inaugural event takes place April 10 at Stratus Event Center, with doors opening at 6:00 PM and the first fight beginning at 7:00 PM.

Fighters and coaches interested in competing are encouraged to contact the matchmaker directly.